Joseph is an interdisciplinary product designer based in New York City









Parkside Cafe Mobile App

Mobile App, UI/UX, Case StudyOctober 2021– December 2021


An online ordeirng experience designed for first-time users within the Washington University community to get onboard with the service and save time during busy hours.


Shanghai Metro Visual Guidance System Redesign

Service Design, UI/UX, Case Study July 2021 – September 2021

A systematic redesign of the Shanghai Metro visual guidance system to improve its information hierachy and reduce confusion.


LEIBLE COFFEE 🔒️

Identity, Brand Design, Design Consultant February 2021– August 2021

Refreshed packaging, brand identity, and concept store interior design for the sustainable coffee brand LEIBLE.


To Clarity

Poster, Graphic Design, Identity

A double-sided poster/calender for the Sam Fox School of Design and Visual Art to showcase all of the events available in the Fall of 2019.
To Clarity

©2022 Haoyu (Joseph) Wang. All rights reserved
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